High Quality Leads
     with targeted advertising !

 Call Now (03)90014390

  

Google AdWords  vs.
Google Search Engine Optimisation (SEO)

 

Both Google SEO and Google AdWords are great business marketing tools. In deciding which strategy to employ for your
business you need to consider the following:

  • do you wish to spend money today on growing your business some months/years down the track or

  • are you looking for a solution that will generate more business today?


SEO

Search Engine Optimization is a fantastic strategy, it requires work to be performed on your site by a SEO specialist which will improve the organic positions that the site currently holds in Google. This is an on-going effort that can take anywhere from several months to a couple of years depending on the condition of your site and the level of competition in your industry. Once you achieve a measure of success you will need to continue to maintain your site with a SEO specialist to ensure that you keep the positions you have attained.

While you need to start paying for SEO immediately on the work being commenced, you may not see any practical results for months or even years. This is a long term strategy that is anything but cheap.

The main advantage of SEO is that once your business becomes visible on Google’s 1st page, your site visitors do not cost you anything. There is no “cost-per-click”.
 


Adwords


With Google Adwords, your marketing strategy generates immediate results. You simply decide how much you are prepared to spend on advertising on a daily basis, and we do the rest. We generate an effective Adwords marketing campaign that targets your customers specifically in the areas that you wish to do business in. We can have the ad running in only a couple of your local suburbs or Nationally – you choose.

The main advantage is that your ad is visible on page 1 of Google from the word GO. There is no need to wait before the position of your site improves to start generating business online.

With Google Adwords, there is full flexibility, you can choose to advertise only 3 days a week or every day. You can stop advertising for a period of time and then start again. Few advertising tools can offer such flexibility.Google Adwords offers the best of both worlds – it is both flexible and affordable.

Find out today how you can generate more business online.